INDUSTRY

In the realms of government policy and regulation, this is a critical time for free-to-air television and we continue to work closely with the industry and government to create a sound framework for the future of our industry.

Our active engagement with Freeview and the Federal Government's Digital Switchover Taskforce are directed to achieving a high level of understanding of the merits of digital TV and the increasing choice and diversity available to viewers - with the collective aim of ensuring no viewer is left behind when the switchover from analogue to digital television occurs.

We remain alert to the opportunities and challenges for the sector and, notably through Free TV, we actively participate in debate and development in key policy areas. In the review of the sports 'anti-siphoning' list - which determines that a number of key sporting events are available to Australians to view on free-to-air television - we support the inclusion of multi-channels, particularly as sport has been proven elsewhere as a strong force in driving digital take-up and thus supports the mutual aims of industry and government.